Solutions architecture
Cloud-native platform design that aligns technical capability with business outcomes — Kubernetes, PaaS, APIs, and the boring-but-vital glue between them.
Artetecha · The tech practice of Vincenzo Russo
Art meets technology.
Artetecha is the tech practice of Vincenzo Russo — solutions architect, software engineer, and restless simplifier of complex platforms.
What I do
DevOps & SDLC
CI/CD pipeline engineering, developer-velocity work, and software delivery life cycles that let teams sleep well at night.
AI-first solutions engineering
Practical AI in the sales-engineering loop: sizing agents, workflow automation, and AI-assisted content and code that actually ship.
Advisory
Need a senior second opinion?
The Well-Architected Review is a fixed-scope, independent read on where a build will break — architecture, scale, security, and NIS2/GDPR exposure — for your team or your agency’s clients.
Trusted along the way by
- Upsun
- The Economist
- ITV
- British Council
- comparethemarket
- WordPress VIP
Latest projects
All projects →
Jewish-Christian Studies
A dedicated home for King’s Jewish-Christian Studies department. Programmes, faculty, and articles share a clear identity, giving readers a route from exploring the subject to studying it online.
- WordPress
- Upsun
- upsun-wp
Artetecha.com
A bilingual home for the practice, bringing services, past work, and writing together. A responsive design with light and dark themes, a simpler publishing workflow, and fourteen years of links preserved.
- Astro
- TypeScript
- Markdown
- Upsun
Latest open-source projects
Upsun mu-plugin for WordPress
A single must-use plugin that makes WordPress a platform-native citizen on Upsun: environment awareness, router-cache friendliness, safe preview clones, Site Health checks that understand the platform, and a wp upsun CLI. Off-platform it fully no-ops — and yes, the practice that retired its own WordPress site still ships WordPress tooling.
Latest writing
All writing →I'm tired of the strawberry argument
Three letters, a real limitation, and an exhausting argument. Why LLMs can miscount the r’s in strawberry, why tokenisation is only part of the explanation, and what useful criticism would look like.
Read more →A place for the things I build
Introducing the Artetecha portfolio: five projects, the thinking behind them, and a clearer home for the design and development side of my practice.
Read more →WordPress isn't finished. The way most people buy it is.
A post arguing that selling WordPress in 2026 is ethically reprehensible made the rounds and was then deleted. Most of its criticisms are real — and almost all of them are procurement and hosting problems rather than CMS problems. Here is the honest scorecard, including the two that survive.
Read more →What people say
More on the work page →Vincenzo sees the bigger picture and takes the initiative to make things better. He combines deep technical knowledge with a thoughtful approach to solving problems, always looking beyond the task at hand. I can trust him to take ownership and deliver. That combination of vision, expertise and reliability makes him a valuable person to work with.
I've known Vinnie for a long time and in multiple roles. First, he was an early key customer of Platform.sh and was my technical counterpart as we sold and onboarded his team. From that I learned that he had superior technical understanding of what we were doing, and also the people skills to navigate enterprise procurement and change management.
As a front-end engineer, I had the opportunity to work alongside Vincenzo for 5 years at the British Council. I found Vincenzo to be a talented architect who led global digital projects from architecture to development and implementation. Vincenzo led the development team that delivered 110 multilingual country-based websites and in addition 13 white-labels campaign websites. Vincenzo's communication and leadership helped me to adjust quickly to the development workflow implemented by him, making the development team experience efficient, a marked change from other projects I have been involved in.